Pricing Art

I just can't seem to get the pricing right on my artwork.  In the Washington, DC area, my prices are considered either too low or just right.  Some others think they are high.  In the last 6 - 7 years, I have barely raised my prices.

I am always willing to give courtesy discounts if asked; but I don't fancy haggling as if in a flea market.  There is always a delicate balance between wanting to sell and maintaining the integrity of one's art.

TO PRICE OR NOT TO PRICE?

I have been struggling with a common artist dilemma for years.  When I had my website converted from Microsoft Office Live to WordPress, I did not indicate the prices of my paintings.  People would contact me through email if they are interested in a piece.

About a year ago, I received advice from an artist who successfully sells her art through her website.  I carefully considered it and decided to have a "store" created within my website where one can buy my art and pay through PayPal.  Unfortunately, not one has purchased anything from my site except my husband who was just testing if the process actually works.  It does!  But so far, my sales, though slow and few, have been made through my studio - not the website.

I started wondering.  Does indicating the price cheapen my art?  I thought it would save a prospective buyer time to know how much a piece costs.  My prices are lower than most in the area; so does this give the buyer the message that my art is not good enough?  Was it a mistake to indicate the prices in my website?  Should I get rid of them?

Any suggestions?  Thoughts?